Perdue’s new chicken products lean into at-home cooking and snacking trends

Consumers are trading down to chicken amid ongoing inflation as a less-costly alternative to moreiron bisglycinate benefits expensive meats like beef or pork. With its two new product lines, Perdue is taking advantage of consumption trends that emerged during the pandemic.Flavor-Infused Chicken is created using a sous vide process, which the company said in a press release infuses high amounts of flavor into the protein. The products are designed for at-home cooking, which ballooned in 2020 as people spent more time at home. Though the pandemic isn’t impacting society as much now, ferro f tabthe habits started three years ago have continued. In a survey from Taste of Home last summer, 60% of respondents said they cook at least five times a week, and 53% said they are looking for ways to make meal prep an easier process.Snackers tap into an increasing desire for healthier and easier food options for the snack category. In a recent survey, Mondelēz International found 71% of people snack at least twice a day. According to 2021 research from ADM, a need for sustenance and health triggered half of all snacglycine sulphateking occasions during the pandemic-era snacking boom.The nutritious element of the chickpeas and cauliflower in the Snackers products allows the company ferrous sulfate constipationto brand them as a better-for-you alternative. According to Perdue, consumers will only taste the chicken.Snackers are the company’s latest addition to its Chicken Plus product line — blending chicken with chickpeas, cauliflower and plant protein — which debuted in 2019 in order to capitalize on the growing interest in plant-based protein. Perdue still sells Chicken Plus nuggetsferrous fumarate medication, tots and tenders, according to its website, but Snackers are the first product in the line to infuse flavors.

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